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Marque

Loud brutalist studio: hard borders, yellow voltage, huge type.

Agency/marquelight + dark

Exemplar: Brutalist studio portfolios

Studied from hard-border studio sites. Original tokens and copy; no assets copied.

Live tokens

Colors

bg
#FFFFFF
surface
#F1F1EE
surface-alt
#E4E4DF
text
#0D0D0C
text-muted
#57574F
border
#0D0D0C
primary
#0D0D0C
on-primary
#FFFFFF
accent
#FFE500
on-accent
#0D0D0C

Type

Directionxxxl · 5rem
Design systemxxl · 3.25rem
Conversion notesxl · 2rem
Section headinglg · 1.375rem
Body copy for the pagemd · 1rem
Supporting textsm · 0.875rem
Meta labelxs · 0.75rem
Pack recipe 0123'Space Grotesk', 'Helvetica Neue', Arial, sans-serif
Pack recipe 0123'Geist', 'Inter', system-ui, sans-serif
Pack recipe 0123'Geist Mono', ui-monospace, 'SF Mono', Menlo, monospace

Spacing, radius, shadow

xs 0.25rem
sm 0.5rem
md 1rem
lg 1.5rem
xl 2.5rem
xxl 4rem
sm 0px
md 0px
lg 0px
sm
md

Component samples

Brands that refuse to blend in

Identity systems for loud companies.

Blunt claim.

Now booking Q2

One line is enough.

Volt Energy

Rebrand + packaging

Result: 2.1x shelf recall

Recipe

Apply the rules, place the patterns, then tune the conversion notes against the rubric.

Rules

  • Set display type at the largest size the grid allows.
  • Draw every boundary with a 1px black border.
  • Use yellow as a highlighter block, never as text color.
  • Alternate black and white sections for rhythm.
  • Keep copy blunt: nouns and numbers over adjectives.

Patterns

  • Poster hero: one statement, edge to edge.
  • Case cards in a bordered grid with mono meta rows.
  • Marquee strip of client names between sections.
  • Big footer with the enquiry address at display size.

Conversion notes

  • Name the outcome in numbers on each case card.
  • Keep one enquiry action, repeated at every scroll depth.
  • State the engagement model: sprint, retainer, or project.

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